Why Focus Is Important In Your Bead Jewelry Business

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Day 30 of 30

The essentials of selling your bead jewelry online are constant. Do your research, find your target market, give them what they want, and keep engaging with your audience are the cornerstones to any successful business.

But the techniques used to spread your message online change all the time. For example, in the last few years we have seen an explosion in the number of networking sites that have come online which are good avenues for developing relationships and selling more of your jewelry.

So how do you keep up?

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What’s Stopping You From Starting Your Bead Jewelry Business?

Day 29 of 30

So you have all the strategies for how you can make money selling your bead jewelry online.

Having the information is great, but now you need to take action.

Deep down if you don’t have the belief that you can do it you won’t, so it’s time to think about and smash all the excuses you have for why you won’t be successful.

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Join A Bead Jewelry Community

Day 28 of 30

In a previous post I talked about the benefits of having a support group – a group of likeminded people that are travelling on the same road, that you can celebrate your successes with, and who will offer advice and support when things aren’t going so well.

I thought it might be useful to give you some resources where you can join a community of bead jewelry artists, and create a community of support around you.

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Can You Profit From Bead Jewelry In 30 Days-Quick Recap

It’s Day 27 of 30. I thought it might be useful to recap on what we have covered over the past few weeks.

Do you know why you want to start a bead jewelry business, do you have the self confidence that you can do it and have you determined what strengths you bring to the business?

Do you know how to find people to support you while you are starting your business and the types of people you should avoid like the plague?

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How To Market Your Bead Jewelry Business- Part 5

Day 26 of 30

There are many social media tools available to market your bead jewelry business, such as Facebook, Twitter, Myspace, blogs, forums etc, and each are great in their own way.

I’m not going to talk about the merits of the different tools (for an excellent book on the topic see Social Networking – Sell Your Jewelry Online The New Way) but why using social media is good for your business.

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How To Market Your Bead Jewelry Business- Part 4

Day 25 of 30

A powerful way to market your bead jewelry business is using Pay Per Click (PPC) Advertising. The biggest player in PPC advertising is Google Adwords.

If you’ve never used Adwords before it might seem quite daunting, but it is actually quite straightforward.

The good thing about Adwords is that you only pay when someone clicks on your ad. With good use of keywords, you can be sure that only people that are interested in what you have to offer are clicking through to your website. That means that you are dealing with a highly targeted audience for much less than traditional advertising costs.

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How To Market Your Bead Jewelry Business- Part 3

Day 24 of 30

A great way to get exposure for your bead jewelry business is through getting free publicity from magazines or newspapers. Editorial coverage gives you a huge amount of credibility compared to advertising because it comes from an independent trusted person talking about your business.

Journalists are always on the lookout for newsworthy stories, so if you have a story that is appealing you will make their day.

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How To Market Your Bead Jewelry Business- Part 2

Day 23 of 30

Another great way to market your bead jewelry business is by writing articles. This is a great strategy because by writing articles and submitting them to online article directories you are educating your potential clients about your topic. By adding your contact details at the end of the article your clients know where to go to purchase your jewelry.

For example, if you make copper jewelry, you might write an article about the health benefits of copper on arthritis which then directs people to your website where they can buy your copper jewelry.

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How To Market Your Bead Jewelry Business- Part 1

Day 22 of 30

In the next few posts I’ll be talking about ways that you can market your bead jewelry business. The first is by asking your  customers for referrals.

This is a great low cost way to grow your business. If you think about it, it’s like you going to see a good movie and telling your friends about it. Because your friends trust you they are more likely to go and see that movie too.

This is the power of a referral.

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How To Get Hordes Of People To Buy Your Bead Jewelry

Day 21 of 30

Now you have your bead jewelry website online, we’ll look at how you can get people to buy from you. There are four ways I’d like to share with you:

• Get visitors to your website
• Increase the amount of people that buy from you
• Increase the value of the sale
• Sell more to people who have already bought from you

Get visitors to your bead jewelry website

There are many ways to get more visitors to your bead jewelry website and in the following articles we will cover a few strategies you can use.

Remember I talked about the 80/20 principle, where 20% of your efforts will give you 80% of your results. I always recommend that you start with one strategy and find out if that is working before adding a new one to the mix. And don’t be afraid to dump a strategy if you find it isn’t working for you.

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